A digital creative agency from North Wales has achieved a rare honour from internet giant Google.
Llandudno-based Livetech is celebrating after becoming one of only 5,000 official full Google Partners world-wide – and the only one in Conwy, Gwynedd, Anglesey or Denbighshire.
To qualify Livetech had to demonstrate excellent customer service and managing director Paul Levy had to sit a series of tough exams.
As a result, Livetech’s online experts are now certified to manage AdWord accounts and are permitted to use the Google branding in their own marketing materials.
According to Mr Levy, the coveted accreditation will help them stand out from the crowd and give peace of mind to existing and potential new clients.
Google’s Partner Program will also give Livetech access to additional services, products, and information to assist them in providing the “best possible service” to their customers.
Mr Levy, an engineering graduate, founded the company nearly 16 years ago, having previously worked in the aerospace industry and as a teacher.
Last year the company moved into prestigious town centre offices in Llandudno, formerly the North Wales headquarters of the National Trust in Trinity Square.
The move is part of ambitious expansion plans for Livetech and Mr Levy is aiming to recruit 10 more staff.
He said: “We’re really thrilled to be awarded the Google Partner status, it is a fantastic honour to have this official endorsement from Google which will help us really stand out from the crowd.
“There are only 5,000 Full Google Partners in the whole world with three billion web users – that means Livetech are literally almost one in a million!
“There are a whole host of companies out there offering these services but there are very few companies that have a proper business focused approach to get the results for people and return on investment and that’s what it’s all about with Google really.
“They want to make sure that you have the technical knowhow and they also want to make sure you’ve got the business case properly in mind.
“New clients will now be able to find us using the Google’s Partners Search to match their requirements with Livetech.
“As Google Partners, Livetech now have direct access to special training materials, direct phone support and product news direct from Google AdWords.
“This helps us to stay active, up to date and to always ensure your Pay Per Click campaigns are fully optimised to deliver the best results possible.
“Clients can rest assured that they are working with experts in online advertising and they can also take advantage of promotional AdWords deals.
“This is a fantastic achievement for Livetech and demonstrates that we are continually striving to provide the best service and results for our clients.
“Google has spearhead a massive revolution in marketing. Done properly with the proper research you’ll gain almost instantaneous results, and a very high degree of control.
“If your client is having a quiet week or a quiet month, you can switch on their marketing and if you’re getting great results and you’ve got as much work as you need you can switch it off instantly.
“It can be extremely targeted, towards certain demographics, certain types of people, their ages, gender. It can also be a target on a geographical basis so you can target people within a 30 mile radius or within a particular county or within a particular country.
“This recognition from Google means a lot – and offers us even greater opportunity to grow as an agency and improve the service we provide.”